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About Us

Sally Handlon, founder and president has over 30 years of experience in public, corporate, small business and learning environments. This experience, along with the extensive network of business and community organizations, provides a wealth of capabilities to meet most business needs.

Her capabilities are unique based on a range of work experience which includes: entrepreneur, call center manager, retail & commercial lender, operations manager, mergers & acquisitions due diligence team, sales & operations trainer, retail market development leader, community health facilitator, franchise co-owner, Registered Representative - Series 6, recreation therapist and supervisor.

Recognition of Sally's work and commitment to community have resulted in her receiving The Athena Award, Niche Magazine's Top 100 Businesses nominee, The Morning Call's Lehigh Valley 30 Who Shape the Valley & Women to Watch, US SBA Women in Business Advocate and Pennsylvania Best 50 Women in Business. She has also received recognition from United Way, the Allentown YWCA and The Hillside School for her active participation and contributions.

Pennsylvania's Best 50 Women in Business

Her business and life philosophy can be best expressed as:

"I believe in celebrating the positive... learning from success rather than focusing on deficiencies... life is much to short!

We should enjoy each day - whatever our activities - to foster a positive working environment where fun can occur, improving efficiency and output. I also believe that well-informed employees become exceptional resources, their sharpened skills affecting customer services.


A strong leader guides communication; this encourages active participation in projects with reliable decision-making results.


My greatest joy? working in an environment with people who share this same positive philosophy."

Mentors who inspired my philosophy and success:

Robert Rodale:

his insightful passion for regeneration, affecting personal and business levels

Zig Ziglar

his mantra of giving others the opportunity to achieve, enables you to achieve

Stephen Covey:

his inspired publications, Principle Centered Leadership and Seven Habits

Ricardo Semler

his approach to developing unusual and responsive workplaces through his book, Maverick

P. Sue Perrotty

former SVP of Meridian Bank and EVP of CoreStates/Wachovia
the finest supervisor whose character as a leader became my role model for excellence and success